MAPS: Netflix’s Multimodal Asset Personalization at Scale

Netflix describes MAPS, its multimodal asset personalization system, which selects visual assets such as title artwork and autoplay previews for viewers. The system aims to match those cues to each person’s content discovery experience.

Image: Netflix TechBlog

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  1. Netflix TechBlog

    MAPS: Netflix’s Multimodal Asset Personalization at Scale

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